2016 One Show, Young Ones, Gold Pencil Winner
Effigies for Equality
Client: Central Park: Where Are the Women
The Problem: The absence of sculptures honoring real women in New York City reinforces the view that women have not made notable achievements to our society.
The Big Idea: An experiential campaign that challenges the fact that there are no sculptures of historical women in Central Park.
Concept: If Central Park won't erect statues of famous women, we'll put them there ourselves.
- A Day of Activism
- Improved Website/Logo Design
- Exhibition Brochure/Invitation
Designer/Creative Direction: Megan Fullagar
Strategy: Benjamin Kent, Marta Múgica Tellería, Karina Ramos Salce, Liana Pantzari